Swatch Group has effectively subsidized the Swiss watch-making industry for three decades, making an estimated 80% of all Swiss-made watch parts. Swatch is now calling time on that arrangement and will start to reduce supply in 2012. But while its decision makes commercial sense, it could damage Swiss industry dominance.
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The NBA and Swiss watchmaker Tissot announced a comprehensive multiyear partnership on Monday that both hope will lead to the most complex timekeeping in sports history.
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